Top sports landing pages. Landing fitness club and examples of the best landing pages Fitness club landing page
An Internet presence is useful for any business, and the sports industry is no exception. When you think about creating a website for a fitness project, you should pay attention to a ready-made solution - a WordPress sports theme template that can be quickly adjusted to the needs of your business. The template is easy to customize without any special knowledge in web development - all operations are performed using an intuitive drag & drop interface (constructor). All templates are responsive and relevant for website creation in 2019.
30 wordpress templates for sports, gym, sports nutrition, yoga and more.
1. TheGem is universal
TheGem is a universal creative template that can provide high performance of a web resource. The design of the template meets all the requirements for websites in 2019. It uses modern scrolling effects, animated section switching, slide menu.
To get a working website for a fitness business, it is enough to customize the demo templates for sports sites on TheGem, in the name of which - THEGYM - the name of the template is played. The ready-made pages contain the sections corresponding to the topic: training schedule, training descriptions, special offers panels, recent blog posts. The sliders show advertising banners with a request button and text overlaid on top, customer reviews, trainer profiles, and fitness programs descriptions.
2. Bridge - suitable for crossfit
Bridge is a creative theme that is the result of the work of 18 professional designers who made sure that the site not only looks stylish, but also gives good conversions. By customizing the demo theme templates, you can quickly create a sports site with sliders, animated counters, icons, "social" buttons, a gallery, a block of tariff plans.
3. XStore - great for the gym, sports food, store
XStore, being an eCommerce template, will become an excellent basis for an online store of a sports club selling sports food products. The template allows you to customize the virtual product showcase to your liking - set the required number of columns on general catalog pages, add videos to product cards, display popular positions in a slider.
4. Ronneby
Ronneby is a theme that allows you to customize the sale of goods over the Internet due to compatibility with WooCommerce. Among the demo sites built on it, there are sports-themed templates called "Ronneby Fitness", which include the usual WordPress sections (blog, online store, portfolio, gallery), and the home page is styled like a landing page.
5. Termifighter - martial arts
Do you want your site to remain equally clean and user-friendly on all devices? Make sure this template doesn't let you down. A convenient solution for sites of sports clubs, martial arts, gyms and other health clubs. Do you want your services to be noticed? Choose a modern and professional WordPress template that is flexible for different devices. With Live Customizer, customize any aspect of your site without headaches. Integration with Ecwid plugin makes this template even better. The theme is built with SEO best practices in mind to drive more traffic. Take advantage of social settings, WPML, MailChimp integration and other features to promote your business.
6. BeTheme - different topics: extreme, pole dance, running, proper nutrition
BeTheme is one of the most popular universal WordPress templates. Its layout is fully responsive and retina-optimized. Design elements of the theme are designed to catch the eye and encourage you to take advantage of special offers.
An incredibly simple installer is built into the template, using which you can install sports website templates prepared by developers in a minute. Among the demo sites there are ready-made solutions for a half-dance studio, a fitness center, a gym, a portal about extreme sports.
7. Infinite - fitness, boxing, martial arts
Infinite is a versatile template laid out in accordance with modern adaptive design techniques. In the demo versions of its sites there are sports templates "Infinite Sport", the pages of which are made with active use of animation (pop-up text, carousel, photo change on mouse hover, video sliders).
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8. Massive-dynamic
Massive-dynamic is a theme equipped with a powerful and fast visual website builder. Suitable for working with WooCommerce, which will help you create an online store by customizing the demo template for the sports nutrition website. The theme allows you to place an interactive training schedule, tell about each coach, display a contact form.
9. Namaskar - yoga
Check out how easy it is to build your own yoga or fitness website with this beautiful WordPress template. Unique and responsive design will definitely make your business project stand out from the competition. Powerful JetElements modules help you create great designs in minutes. The template is SEO optimized, compatible with modern browsers, easy to install and contains a collection of web forms. Try this fully customizable theme for your modern website. Ecwid plugin will help you save time when creating an online store.
10. Real Soccer - Football Template
Real Soccer is the # 1 micronishe WordPress theme for soccer sports clubs. It comes with ready-to-install football templates for the Classic and Updated versions. The theme is equipped with specific football "chips": profiles and lists of players, schedule, reviews and results of matches filtered by year, standings, top scorer.
11. Hardrod - Fitness
This template will serve as an excellent solution for any sports fitness center, gym or gym. Enjoy great design in all modern browsers. Ecwid plugin compatibility allows you to start selling sports accessories or products. Installation and configuration of the template takes a minimum of time. In addition, take advantage of various web forms, Parallax effect to attract leads.
12. Gym X - gym
Gym X is a niche WordPress theme for fitness business presentation. The template has everything you need to create a professional sports club or health center website. In accordance with user requests, widgets were added to the topic for reviews, information about coaches and gyms, schedules, opening hours, online registration. By changing the structure, colors and fonts of the finished pages, it is easy to achieve the desired style.
13. Symetrio - personal trainer site, personal trainings
Symetrio is a sports themed template developed by fitness enthusiasts in collaboration with sports club managers and clients to support the industry. While working on the template design, special attention was paid to quality, usability and functional elements (events, class directions, training schedule, club opening hours), which were implemented through shortcodes and widgets.
14. Yogastudio - yoga studio
Yogastudio is a modernly designed theme that is suitable for a yoga studio website, gym, dance classes or a health portal. Editing page elements is done using Visual Composer and shortcodes. Using the Revolution Slider and Swiper Slider plugins helps make the site touch-friendly. Booking Calendar allows you to sign up for a lesson according to the schedule of the studio.
15. Yoga Fit - again yoga
Yoga Fit is a template designed for sites of yoga and meditation studios, fitness centers, dance studios. A personal trainer can use it to create their own page on the Internet. The main feature of the theme is the Visual Content Composer plugin, complete with an extensive collection of shortcodes. It makes it easy to add elements such as an interactive timetable or a photo gallery of various yoga poses to your pages.
16. Gofit!
Gofit! - a template equipped with a modern and functional design for the websites of the fitness industry. Ideal for crossfit studios, sports clubs, personal trainers, health centers. By connecting the WooCommerce plugin, the theme can be turned into an online store for sports equipment or food. Three demo templates with different page layouts provide an excellent base for customization.
17. Tennis WordPress Proshot Template
A clean and attractive WordPress theme is your choice for quality. If your project is related to sports, feel free to tackle this topic. Responsiveness is one of the advantages of this template. Website setup takes a minimum of time thanks to the intuitive admin panel. The theme has a set of Cherry plugins, numerous fonts and content modules to create a unique design for your site. The template is equipped with an Event Calendar module that allows users to view upcoming trainings or tournaments online.
18. TopFit - sale of sports food, etc.
TopFit is a theme for sports websites. Six high-quality demo sites are ready to install in one click, including fitness club templates, online sports nutrition and clothing stores. The pages of the template can contain such interactive elements as a body mass index calculator, a calendar of classes, a price table. Applying WooCommerce turns a TopFit site into an online store.
19. Ave
Multi-template selection where you can find development on any topic. It is worth paying attention because of:
- 200 ready-made designs - all of excellent quality;
- functionality of the online store - you can also sign up for certain days;
- visual editor without coding.
You can blog and post photos, stories about techniques. There are social media widgets that will allow you to collect reviews.
20. Crocal
The authors immediately report that the development has become the winner of the WordPress templates competition. This is another interesting collection of designs on various topics, including sports, fitness, and dance. It is worth evaluating the possibilities of advanced customization of the "grid", and with it - more than 50 specially designed elements and several hundred customization options.
21. Surfy - template for surfing school, spot
Another winner template. Initially focused on surfing, but adapts to any fitness project. Simple, beautiful styling will help you demonstrate your benefits. The template includes a calendar where the visitor can make an appointment at a convenient time. The blog's functionality will help you post any materials, including video and audio.
22. Winner - sports resource, universal template
Winner will help you create sites for a fitness center, health club, a web resource about training techniques or sports nutrition rules. The template allows you to add a class schedule, nutrition tips, information about trainers, fitness calculators, price lists, reviews, exercise descriptions with videos, articles on sports topics to the site. Winner uses ajax search, parallax and video backgrounds, premium sliders.
23. IronMass - Gym Fitness & Bodybuilding WordPress Template
Agree, the combination of black and red colors attracts attention, which adds confidence and some boldness to your site. That's why this 100% GPLv.3 template will help you build a serious website. By the way, the license does not limit you in the reusable use of the template. This responsive template is equipped with a comment system, a go to top button, a drop-down menu, and more. In addition, Ecwid plugin speeds up the process of creating an online store. A powerful editor lets you experiment.
24. Bhakti on yoga theme
Take a look at a flexible template for a sports center or yoga club. An excellent choice in favor of yoga studios and personal blogs of yoga teachers. The template has support for widgets, drop-down menu, Google maps, background and style settings. Use Cherry plugins to customize the template for maximum engagement and customer retention on the site. The template is adapted to the mechanisms of search engines, which will allow you to promote your services more efficiently online.
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25. Train Hard
Do you need an effective tool to promote your fitness club? A stylish template is what you need. Take advantage of the comment system, various web booking forms and newsletter subscriptions to attract the attention of potential customers. The technologically modern design of this WordPress theme is very flexible, which plays into your hands when creating an impressive website. Start a blog and share experiences and opinions with your audience. In addition, use the dropdown menu, media library, magamenu and social settings.
26. Sportex
Are you passionate about speed and innovation? Promote your business project with an SEO optimized template. In addition, the theme is compatible with modern browsers, well documented and Ecwid ready. Explore the needs of your audience using various web forms and commenting systems. Works flawlessly and is perceived equally beautifully on all modern devices with any format and extension. Other advantages include a drop-down menu, Live Customizer, Sidebar Manager, and others.
27. QuickWind on yachting
Experience the benefits of a 100% GPLv.3 licensed theme tailored for search engine algorithms. An excellent choice for projects related to yachting, sports clubs and fitness centers. Flexible and Retina ready, the theme is easy to view from various devices. Live Customizer gives you unlimited options to customize your template according to your business needs and tastes. Take the opportunity to present your yachting services in the best possible light with the Cherry plugin suite. The theme is adapted to the algorithms of search engines.
28. Universal Monstroid2
Looking for turnkey solutions for a creative project or professional blog? Appreciate the power and immense functionality of a multipurpose template created by the TempleMonster team. The theme provides all the necessary plugins for a successful business website launch. Powerful Website Builder allows you to create new and unique designs non-stop. Take advantage of the unique opportunity to build a professional website without programming skills. By the way, the template is 100% GPLv. 3 licensed and Ecwid ready.
29. Elite Breed
Highlight the professionalism of your business project with an exclusive website. If your project is related to equestrian sports or horse riding, this WordPress template will be the most convenient for you. Save your time and effort. Create a powerful look for your website with exciting backgrounds and custom logos. Live Customizer does not limit your actions in theme editing. TM Gallery will help you retain the attention of clients with picturesque photographs of horses or landscapes. Sell \u200b\u200bstories skillfully with a blog. A WordPress template is the choice of professionals.
Every person who has respect for himself, seeks to achieve a certain success in life and fully realize himself as a person, must monitor the state of his physical health. As the famous proverb says: "A healthy mind is in a healthy body." Therefore, many modern people, in order not to fall out of the rhythm of life and keep themselves in good shape, turn to the services of fitness trainers and relevant institutions.
Landing page for a fitness club
In order to popularize your business among a specific audience, you often need to use all available means. Since in our time the Internet is the most relevant platform for advertising, the emphasis should be placed on the World Wide Web. For a more effective influence on a potential client, it is better not to dwell on one type of Internet advertising (business card site or corporate site), but to use a set of measures to popularize.
The best way for such a purpose may be the use of a landing page. A gym landing page will be able to capture an empty niche and successfully complete an integrated approach to advertising on the Internet. Since the principles of attracting customers to a regular and landing site are very different, such a complex can significantly contribute to the growth of popularity and demand for your fitness services among the consumer.
A fitness club landing page is a kind of miniature poster of your business. In it, you should briefly tell about the exclusivity and uniqueness of your service in such a way that the user chooses exactly on your offer.
We have been developing web development for over 4 years, Landing Page - 2 years. During this time, about 12 online stores, 5 large commercial portals and more than 40 landing pages were created.
Why do you have such prices?
I was offered to make the landing page cheaper.I will try to give an example as simple as possible. I will sell a new Mercedes CLS for 300 thousand rubles and make a quality website for cheap. These two things do not exist in nature.
Can a landing page be the main site?
Yes, it can be, if you do not plan to further promote it in the search engine. Landing pages rank poorly in SEO unless backed up by articles and links from authoritative sources. But we can always help you to modify your landing page to a full-fledged website with high conversion.
I've seen services for creating landing pages for free.
Why are your landing pages better?You can create a landing page for free, but there are significant drawbacks to this path. You can spend a lot of time creating, you may not have enough practical base to design a high converting page. Designers impose significant restrictions on creating their own feedback forms, calculators, galleries, and other interactive elements. The visitor will immediately feel an unprofessional approach to business and will be afraid to contact your company.
Will you need any additional
payments during work?No, you pay only the amount that we agreed on in advance
A healthy mind is in a healthy body. And healthy landing pages have healthy conversions. In today's selection, we will analyze several examples of successful landing pages for a sports niche. In this area, a person often chooses based on the picture he sees. Especially if the prices are the same and the distance to the fitness club does not matter. However, they are not the only ones included in our selection. Reade set Go!
X-Fit Fusion
Quite a good landing page that attracts attention with high-quality background images, rendered icons, a description of the benefits that a person joining the club will receive. The offer on the first screen is worth a separate mention, offering 100 free days of classes: it sounds tempting, but there is no explanation of how it works, and it would not hurt to immediately place a form to leave an application.
Justfit club
The landing page is dedicated to clubs where training takes place on exclusive EMS simulators. The product for an ordinary consumer is somewhat unusual and incomprehensible, therefore the landing page is overloaded with texts and seems heavy, which, perhaps, is a necessary evil. But the developers took the trouble to describe the advantages of the technology in all the nuances and present them from all sides: statistics, and reviews from public people, and videos, and publications in the press.
Equinox
We will temporarily jump across the ocean and see how one of the most expensive sports clubs in the world presents itself. Their landing page design is appropriate - you can find many inspiring ideas here.
Crossfit westside
Another example from another hemisphere. The landing page is quite simple, and this is what captivates. A polished design, strict energetic colors and many high-quality unique photos - as we can see, this is quite enough.
School of acrobatics in Moscow
A good landing page for an acrobatics school that accepts almost everyone. Perhaps there are some drawbacks in it, for example, the design of some blocks might not be so template, but the landing page is as detailed as possible and probably answers all the questions of a potential client that can arise. In addition, there is ample evidence that schooling is indeed effective.
Ilya Zakharov
A very beautiful landing page for a personal trainer - a lot of animation that pleases the eye and looks always appropriate. It is not at all overloaded with texts, but they are not needed here - the very case when the design speaks for itself and inspires confidence.
Vedalife
The selling site of a fitness club is like a shop window, on which the best cakes, the freshest and most delicious, are beautifully laid out. You can convince me as much as you like that you buy cakes and pies only on the recommendation of friends or, say, seeing a huge billboard with a delicious eclair (by analogy with attracting customers to a fitness club).
But for some reason it seems to me that the majority makes the choice to buy something sweet just passing by a huge transparent showcase with "sweets". And you need such a showcase for your fitness club in the most accessible place - on the Internet.
To start talking about a marketing website for a fitness club, it is important to understand the basic concepts:
- Landing Page (landing page, one-page site, selling page) is an Internet site that consists of one Internet page and invites potential customers to take the first simple step to start training in your club. This step should be valuable to the client and the main task of such a page is to maximize this value.
- Site conversion - the percentage of potential customers who performed the targeted action on the site (left an application or called) in relation to the total number of visitors to the site. To analyze the conversion, you will definitely need tools such as Yandex Metrica and Google Analytics.
- Website traffic Is the number of potential customers that visit your site. It is important to be able to manage traffic and "turn on" it at the right time.
Landing Page
There is no need to tell on the website about what brand of exercise equipment you have or what sports categories your trainers have. People came to your site not to find out how cool you are, they want to solve their fitness issues. And your task is to show them the first simple step that will bring them closer to achieving their fitness goals.
Your task:Create a Landing Page and on the very first page offer your potential customers a very valuable service by providing a simple mechanism for obtaining it (it takes 10 seconds to leave a request on the fitness club website).
Website Conversion
As a leader, you don't need to delve into page load times, bounce rates, scroll heatmaps, or UTM tags. To begin with, it will be enough to know and understand one simple indicator - website conversion. The conversion rate is a very simple and straightforward assessment, not only for your website, but for the entire marketing system.
If the site conversion is 1%, then most likely your offer on the market is no different from your competitors. And when choosing between, in fact, the same offers, the only important factor for the choice is the price. Therefore, in the fitness market, it so happened that the budget can be made only through promotions and super sales. But this is not the case!
Your task: Connect (or ask to be connected) Yandex Metrica or Google Analytics and measure the conversion rate of your site. This will tell you a lot.
Website traffic
To increase the flow of new customers, it is not enough to create a landing page with a high conversion. If 10 people visit your site and the conversion is 7%, then you will have 1-2 applications or calls once every 2 days. This will not allow you to have a manageable flow of potential clients, and accordingly you will not be able to “turn on” it at the right time, say, in “off-season”.
It is also not recommended to create such a flow of customers to a fitness club website that your sales department cannot handle. At the initial stage, this can be done in order to find weak points, but then you need to take control of it and increase traffic to the site very smoothly.
